To engage the TikTok community and to represent the diversity of the new Netflix movie „The Prom“, a diverse squad of creators showed of their Zazz and thus created a talkable moment within the German Tiktok community - which sparked joy and celebrated everyone's Zazz.
In collaboration with well known Berlin rollerblader Oumi Janta we produced campaign assets for the German Netflix Tik Tok channel, integrating the most rememberable dance scenes, moves and a famous song from the movie – with Oumi showing off her unique Zazz along the way.
After this video got kicked off, 16 German diverse Tik Tok creators followed her call and created their version of the #showyourzazz video. The content of the videos was connected by the song “Zazz” used in Oumis video. In addition, our creators received a unique Zazz kit with tinsel, a disco ball and many accessories to create a consistent yet fun setting in all videos.
Production: Monic Films